“Strategy without tactics is the slowest route to victory. Tactics without strategy is the noise before defeat.” – Sun Tzu

Last week I read an article in my local newspaper: “More Olds businesses adopting web presence”.

Sure, that is good news. The number of local businesses with websites more than doubled in this last year.

But this article made my neck hairs stand on end for a couple reasons. First of all, it was politically driven – some self-proclaimed technology experts were taking credit for this spike in new websites believing their free workshops and media appearances were largely responsible.

Cow pies. [Read more...]

If my message of being prepared for changes in your business isn’t striking a strong enough note with you, ask yourself this:

How would you conduct your business – and all your marketing – if the government shut down your website? Or if the American government banned your site from U.S. customers because they deemed your site to contain pirated information? How would you collect payments if the government told PayPal they could not have any further business dealings with you because you violated copyright?

I want to make it clear, I am all in support of protecting intellectual and creative property. But our friends to the south are looking more and more like the Chinese and Iranians with proposed laws like this… [Read more...]